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Brand Metrics

Brand Metrics

Private
GothenburgEnterprise Softwarehttps://www.brandmetrics.com/

Company Overview

Brand Metrics is an advertising technology company that provides a cookie-free, scalable brand lift measurement solution for digital advertising campaigns.

Sector

Enterprise Software

Verticals

Digital Advertising, Marketing, Business Intelligence, Digital Publishing

Business Model

B2B

Customer Profile

Subscription SaaS

AI Layer

Application

Keywords

brand lift measurementbrand liftad effectivenessad measurementdigital advertisingad techmarketing analyticscampaign performancepublisher toolsmedia measurementsupply-side platformSSPpredictive analyticsbrand awarenessad ROI

Historical Pricing

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

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Brand Metrics Comparables

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Brand Metrics comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Upwave
86%
Happydemics
85%
DISQO
78%

Brand Metrics Funding Rounds

Historical fundraising activity

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Key People

Founding team and executive leadership

Anders Lithner

CEO, Co-Founder

Founding Team

Anette Hallgren

Chief Operating Officer

Executive Team

Johanna Silfwerbrand Bendroth

CPO

Executive Team

Market signals

Structured signals derived from secondary market and firmographic data.

  • Apr 5, 2026

    Monthly visitors increased 30% MoM, reaching 4K.

  • Dec 16, 2024

    Monthly visitors increased 32% MoM, reaching 14.1K.

Brand Metrics Filings

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Brand Metrics filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

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Frequently Asked Questions

Common questions about Brand Metrics's valuation, stock price, and market status.

Is Brand Metrics a public or private company?

Brand Metrics is a private company.

What is the current stock price of Brand Metrics?

Brand Metrics is a private company with no public stock price. No recent secondary market data is available.

How much is Brand Metrics worth (valuation)?

Valuation information for Brand Metrics is not publicly available.

Can I buy Brand Metrics stock?

Brand Metrics shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors. Visit https://www.caplight.com to learn more.

When was Brand Metrics's last funding round?

Funding round information for Brand Metrics is not publicly available.

Who are the main investors in Brand Metrics?

Investor information for Brand Metrics is not publicly disclosed.

Will Brand Metrics IPO soon?

No public IPO plans have been announced for Brand Metrics.

How can I track Brand Metrics secondary market activity?

Caplight tracks bids, offers, and trades for private companies. Visit https://www.caplight.com to monitor Brand Metrics's secondary market activity and sign up for updates.

Firmographic Details

HeadquartersGothenburg
Employee Range26
Year Founded2018
Last Funding—

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