Advice Group
PrivateLast Round
Growth Equity
Jul 7, 2021
Est. Valuation
$7.93M
Total Funding Raised
$4.1M
Momentum
Top 50%
of companies Caplight tracks
Company Overview
Advice Group operates in Consumer & Commerce and is based in Turin. Its latest recorded funding round was a Growth Equity round in July 2021.
Advice Group is a martech company that designs and implements loyalty and engagement strategies for brands.
Sector
Consumer & Commerce
Verticals
Customer Experience, Marketing, Personalization, Retail Technology
Business Model
B2B
Customer Profile
Subscription SaaS, Services & Consulting
AI Layer
Application
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Advice Group Comparables
Compare Advice Group with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| Antavo | 83% | |
| TrueLoyal | 79% | |
| DGS S.p.A. | 78% |
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Advice Group Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Growth Equity | Jul 7, 2021 | ||||
| Series A | Feb 5, 2019 | ||||
| Debt | Jul 31, 2018 | ||||
| Angel | Sep 14, 2016 |
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Key People
Founding team and executive leadership
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Advice Group Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Frigiolini & Partners Merchant | Debt |
| Metrika SGR | Growth Equity |
| HAT SGR | Series A |
| Italian Angels for Growth | Angel |
Market signals
Structured signals derived from secondary market and firmographic data.
- Jul 25, 2026
Monthly visitors increased 53% MoM, reaching 2.6K.
- Oct 28, 2024
Monthly visitors grew 36% MoM.
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Advice Group Filings
Explore SEC and related filing metadata, where available.
| Type | Date | Amount Offered | Amount Sold | Filing | Pages | Download |
|---|
Filing documents are not displayed on this public page. Request access to learn about available coverage.
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Frequently Asked Questions
Common questions about Advice Group's valuation, stock price, and market status.
Is Advice Group a public or private company?
Advice Group is a private company.
What is the current stock price of Advice Group?
Advice Group is a private company, so its shares have no public market price. Caplight tracks Advice Group's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.
How much is Advice Group worth (valuation)?
Advice Group's valuation is estimated at $7.9M based on funding round data.
Can I buy Advice Group stock?
Advice Group shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.
When was Advice Group's last funding round?
Advice Group's most recent funding round was Growth Equity on July 7, 2021.
Who are the main investors in Advice Group?
Key investors in Advice Group include Metrika SGR, HAT SGR.
Will Advice Group IPO soon?
No public IPO plans have been announced for Advice Group.
How can I track Advice Group secondary market activity?
Caplight tracks bids, offers, and trades in Advice Group's shares on secondary markets.