Purina (9 Square Ventures)
Overview
9 Square Ventures is the corporate venture capital division of Nestlé Purina PetCare, founded in 2014. It is dedicated to investing in and partnering with emerging pet care startups to accelerate innovation. The group invests in early-stage companies across sectors like health and wellness, pet services, technology, and nutrition through direct capital investments and initiatives like the Pet Care Innovation Prize.
Portfolio Companies
7
Website
purina.comInvestments
| Company | Date | Stage | Lead |
|---|---|---|---|
| SwiftPaws | Jan 2024 | Grant | Co-investor |
| EpiPaws | Jan 2023 | Grant | Co-investor |
| Daily Dental Care, LLC | Jan 2020 | Accelerator | Lead |
| HAPPYBOND | Jan 2023 | Grant | Co-investor |
| Petastic | Mar 2025 | Seed | Co-investor |
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Sector & Stage Mix
Industry, funding stage, and valuation band breakdowns.
FAQ
Where is Purina (9 Square Ventures) based?
Purina (9 Square Ventures) is headquartered in St. Louis, Missouri, United States.
When was Purina (9 Square Ventures) founded?
Founding year information for Purina (9 Square Ventures) is not publicly available.
How many portfolio companies does Purina (9 Square Ventures) have?
Purina (9 Square Ventures) has 7 portfolio companies in Caplight's dataset.
What are some companies in Purina (9 Square Ventures)'s portfolio?
Portfolio companies visible on Caplight include SwiftPaws, EpiPaws, Daily Dental Care, LLC, HAPPYBOND, Petastic.
What was Purina (9 Square Ventures)'s most recent investment shown here?
Purina (9 Square Ventures)'s most recent investment in this portfolio sample was in Petastic in 2025.
What sectors does Purina (9 Square Ventures) focus on?
Purina (9 Square Ventures) focuses on Consumer & Commerce, Consumer & Commerce, Crypto & Web3, Healthcare & Life Sciences, Healthcare & Life Sciences, Healthcare & Life Sciences, Crypto & Web3, AI, Data & Cloud Infrastructure, Consumer & Commerce, Enterprise Software, Consumer & Commerce, AI, Data & Cloud Infrastructure, Healthcare & Life Sciences.
What company stages does Purina (9 Square Ventures) focus on?
Purina (9 Square Ventures) typically invests at the Early stage.