Brand Fund 1
Overview
Brand Fund 1 is a venture capital fund co-managed by Previously Unavailable and Icehouse Ventures that invests in companies where building brand is a defining part of their success. The fund is located in Auckland, New Zealand, and is closed to new investors as of late 2024.
Portfolio Companies
3
Website
previously.coInvestments
| Company | Date | Stage | Lead |
|---|---|---|---|
| Ideally | Nov 2023 | Seed | Lead |
| Appetise | Feb 2026 | Series A | Co-investor |
| Extraordinary | Jun 2024 | Seed | Lead |
Sector & Stage Mix
Industry, funding stage, and valuation band breakdowns.
FAQ
Where is Brand Fund 1 based?
Brand Fund 1 is headquartered in Auckland, Auckland Region, New Zealand.
When was Brand Fund 1 founded?
Founding year information for Brand Fund 1 is not publicly available.
How many portfolio companies does Brand Fund 1 have?
Brand Fund 1 has 3 portfolio companies in Caplight's dataset.
What are some companies in Brand Fund 1's portfolio?
Portfolio companies visible on Caplight include Ideally, Appetise, Extraordinary.
What was Brand Fund 1's most recent investment shown here?
Brand Fund 1's most recent investment in this portfolio sample was in Appetise in 2026.
What sectors does Brand Fund 1 focus on?
Brand Fund 1 focuses on AI, Data & Cloud Infrastructure, FinTech, AI, Data & Cloud Infrastructure, Enterprise Software, Enterprise Software, Enterprise Software.
What company stages does Brand Fund 1 focus on?
Brand Fund 1 typically invests at the Early stage.