Brand Velocity Group
Overview
Brand Velocity Group is a diversified investment firm focused on accelerating growth across consumer and sports businesses through an operationally focused, hands-on approach to private equity.
Investments
| Company | Date | Stage | Lead |
|---|---|---|---|
| The GLD Shop | Jul 2025 | Buyout/LBO | Co-investor |
| Cinq à Sept | Jun 2023 | Private Equity | Lead |
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Key People
Drew Sheinman
Founding Partner
E M
Partner
Edward Anaya
Private Equity Investor
Sector & Stage Mix
Industry, funding stage, and valuation band breakdowns.
FAQ
Where is Brand Velocity Group based?
Brand Velocity Group is headquartered in New York City, New York, United States.
When was Brand Velocity Group founded?
Brand Velocity Group was founded in 2019.
How many portfolio companies does Brand Velocity Group have?
Brand Velocity Group has 4 portfolio companies in Caplight's dataset.
What are some companies in Brand Velocity Group's portfolio?
Portfolio companies visible on Caplight include The GLD Shop, Cinq à Sept.
What was Brand Velocity Group's most recent investment shown here?
Brand Velocity Group's most recent investment in this portfolio sample was in The GLD Shop in 2025.
What sectors does Brand Velocity Group focus on?
Brand Velocity Group focuses on Consumer & Commerce, Consumer & Commerce, Consumer & Commerce, Consumer & Commerce, Media, Entertainment & Gaming.
What company stages does Brand Velocity Group focus on?
Brand Velocity Group typically invests at the Late stage.
What is Brand Velocity Group's AUM?
Brand Velocity Group's assets under management are estimated between $335.0M and $335.0M.