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Who Gives A Crap

Who Gives A Crap

Private
MelbourneConsumer & Commercehttps://us.whogivesacrap.org

Last Round

Series A

Sep 14, 2021

Total Funding Raised

$30.75M

Momentum

Top 5%

of companies Caplight tracks

Company Overview

Who Gives A Crap operates in Consumer & Commerce and is based in Melbourne. Its latest recorded funding round was a Series A round in September 2021.

Who Gives A Crap is a consumer products company that manufactures and sells environmentally friendly household paper products, including toilet paper, paper towels, and tissues, while donating 50% of its profits to sanitation and clean water non-profits.

Sector

Consumer & Commerce

Verticals

D2C Brands, Home & Lifestyle, Subscription Commerce, Sustainable Materials, Circular Economy

Business Model

B2C

Customer Profile

Subscription SaaS, Hardware Sales

AI Layer

Application

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Pricing history

Caplight clients see full MarketPrice™ history and secondary transactions.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

Momentum history

Caplight clients track how buyer interest and sentiment change over time.

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Who Gives A Crap Comparables

Compare Who Gives A Crap with similar companies based on industry and business-model similarity.

Who Gives A Crap comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Reel Paper
88%
Save Trees
82%
The Cheeky Panda
81%
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Who Gives A Crap Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Series ASep 14, 2021
CrowdfundingJul 1, 2012
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Key People

Founding team and executive leadership

B Zelinksky

Chief Executive Officer

Executive Team

Brad Crump

Interim Chief Financial Officer

Executive Team

Damien Gray

Interim Chief Financial Officer

Executive Team

Trish Mikhael

Chief Financial Officer

Executive Team

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Who Gives A Crap Investors

Notable investors and investment history

Who Gives A Crap investors
InvestorRounds
Grok VenturesSeries A
VerlinvestSeries A
The CraftorySeries A
AirTreeSeries A
AthletesSeries A
JamJar InvestmentsSeries A
Giant Leap FundSeries A
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Market signals

Structured signals derived from secondary market and firmographic data.

  • Nov 7, 2026

    Customer personal information may have been accessed due to a third-party cybersecurity incident.

  • Jun 22, 2026

    Tesco identified as the company's largest retailer.

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Recent news

Latest coverage and updates

  • has_issues_withNov 10, 2026

    Who Gives A Crap confirms a data breach at a third-party marketing software provider that exposes customers' names, contact details, mailing addresses and total historical spending in the United Kingdom, United States and Australia after unauthorised access begins in late Oct '26; it disconnects the provider, changes access credentials and contacts affected customers.

  • has_issues_withNov 9, 2026

    Who Gives A Crap reports that an intruder reaches customer records through a marketing software supplier, exposing names, contact details, and spending totals in the United Kingdom, United States, and Australia; the company reports the breach to regulators and warns affected customers about phishing on Nov 9th '26.

  • has_issues_withNov 8, 2026

    Who Gives A Crap's US marketing software provider suffers a data breach found on Oct 30th '26 and shut down on Nov 1st '26, compromising the names, contact details, mailing addresses and total-spend information of customers in Australia, the United Kingdom and the United States, while payment details, order details, passwords and Canadian customer data remain unaffected.

  • has_issues_withNov 7, 2026

    Who Gives A Crap confirms that an unauthorized party accesses customer data held by a US-based marketing software provider, affecting customers in Australia, United Kingdom, and United States but not Canada; names, contact details, and total spend are involved, while payment details and passwords are not, and affected customers receive emails on Nov 7th '26.

  • has_issues_withNov 7, 2026

    Who Gives A Crap says an unauthorised party may have accessed customer names, contact details and total spend in a third-party cyber security incident affecting its Australian, UK and US stores from Oct 30th '26 to Nov 1st '26; payment details and passwords are not involved, and the company reports no evidence of misuse so far.

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Who Gives A Crap Filings

Explore SEC and related filing metadata, where available.

Who Gives A Crap filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

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Frequently Asked Questions

Common questions about Who Gives A Crap's valuation, stock price, and market status.

Is Who Gives A Crap a public or private company?

Who Gives A Crap is a private company.

What is the current stock price of Who Gives A Crap?

Who Gives A Crap is a private company, so its shares have no public market price. Caplight tracks Who Gives A Crap's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.

How much is Who Gives A Crap worth (valuation)?

Valuation information for Who Gives A Crap is not publicly available.

Can I buy Who Gives A Crap stock?

Who Gives A Crap shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.

When was Who Gives A Crap's last funding round?

Who Gives A Crap's most recent funding round was Series A on September 14, 2021.

Who are the main investors in Who Gives A Crap?

Key investors in Who Gives A Crap include Verlinvest.

Will Who Gives A Crap IPO soon?

No public IPO plans have been announced for Who Gives A Crap.

How can I track Who Gives A Crap secondary market activity?

Caplight tracks bids, offers, and trades in Who Gives A Crap's shares on secondary markets.

Firmographic Details

HeadquartersMelbourne
Employee Range304
Year Founded2012
Last FundingSep 14, 2021

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