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Upland

Upland

Private
Mountain View, CaliforniaCrypto & Web3https://upland.me

Last Round

Token Sale

Jul 24, 2024

Est. Valuation

$300M

Total Funding Raised

$27M

Momentum

Top 25%

of companies Caplight tracks

Company Overview

Upland operates in Crypto & Web3 and is based in Mountain View, California. Its latest recorded funding round was a Token Sale round in July 2024.

Upland is a gaming company that operates a blockchain-based metaverse platform allowing users to buy, sell, trade, and develop virtual real estate linked to real-world addresses.

Sector

Crypto & Web3

Verticals

Web3 Gaming, Gaming, NFT Platforms, Real Estate Marketplaces, Tokenization

Business Model

B2C

Customer Profile

Marketplace Commission, Usage-Based SaaS, Payment Processing Fee

AI Layer

Non-AI

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Pricing history

Caplight clients see full MarketPrice™ history and secondary transactions.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

Momentum history

Caplight clients track how buyer interest and sentiment change over time.

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Upland Comparables

Compare Upland with similar companies based on industry and business-model similarity.

Upland comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Earth 2
85%
SuperWorld
84%
Next Earth
83%
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Upland Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Token SaleJul 24, 2024
Series A ExtensionOct 20, 2023
Series ANov 2, 2021
SeedJun 13, 2019
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Key People

Founding team and executive leadership

Dirk Lueth

Co-founder & Co-CEO

Founding Team

Idan Zuckerman

Co-Founder Co-CEO

Founding Team

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Upland Investors

Notable investors and investment history

Upland investors
InvestorRounds
Block.oneSeries A
AV Blockchain FundSeries A
Global Founders CapitalSeries A
Korea Investment PartnersSeries A
GaingelsSeed
C3 VC FundSeries A Extension, Series A
VaynerFundSeries A
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Market signals

Structured signals derived from secondary market and firmographic data.

  • Jul 28, 2026

    Monthly visitors grew 100% MoM, reaching 259.5K.

  • Apr 16, 2026

    Monthly visitors increased 30% MoM to 212.9K.

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Upland Filings

Explore SEC and related filing metadata, where available.

Upland filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

Filing documents are not displayed on this public page. Request access to learn about available coverage.

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Frequently Asked Questions

Common questions about Upland's valuation, stock price, and market status.

Is Upland a public or private company?

Upland is a private company.

What is the current stock price of Upland?

Upland is a private company, so its shares have no public market price. Caplight tracks Upland's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.

How much is Upland worth (valuation)?

Upland's valuation is estimated at $300.0M based on funding round data.

Can I buy Upland stock?

Upland shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.

When was Upland's last funding round?

Upland's most recent funding round was Token Sale on July 24, 2024.

Who are the main investors in Upland?

Key investors in Upland include EOS Network Foundation, Heliad AG.

Will Upland IPO soon?

No public IPO plans have been announced for Upland.

How can I track Upland secondary market activity?

Caplight tracks bids, offers, and trades in Upland's shares on secondary markets.

Firmographic Details

HeadquartersMountain View, California
Employee Range47
Year Founded2018
Last FundingJul 24, 2024

Institutional Data Access

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