Skip to main content
Caplight Logo









Stur

Stur

Private
New York City, New YorkConsumer & Commercehttps://sturdrinks.com/

Last Round

M&A

Jun 2, 2025

Company Overview

Stur operates in Consumer & Commerce and is based in New York City, New York. Its latest recorded funding round was a Private Equity round in June 2023.

Stur is a food and beverage company that produces natural, sugar-free liquid and powder water enhancers made with real fruit and stevia extracts.

Sector

Consumer & Commerce

Verticals

D2C Brands, E-commerce, Subscription Commerce, Home & Lifestyle

Business Model

B2C

Customer Profile

Hardware Sales

AI Layer

Non-AI

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Pricing history

Caplight clients see full MarketPrice™ history and secondary transactions.

Book a demo

For institutional investors. Book with your work email.

Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

Momentum history

Caplight clients track how buyer interest and sentiment change over time.

Book a demo

For institutional investors. Book with your work email.

Stur Comparables

Compare Stur with similar companies based on industry and business-model similarity.

Stur comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
H2wOw
86%
True Citrus
82%
Wisdom Natural Brands
81%
Book a demo to see all comparables

For institutional investors. Book with your work email.

Stur Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
M&AJun 2, 2025
Private EquityJun 28, 2023
VC RoundMar 4, 2019
VC RoundOct 16, 2017
Private EquityNov 17, 2016
Book a demo to see all funding rounds

For institutional investors. Book with your work email.

Stur Investors

Notable investors and investment history

Stur investors
InvestorRounds
JAB Holding CompanyVC Round

Market signals

Structured signals derived from secondary market and firmographic data.

  • Jun 2, 2025

    $98M round led by Keurig Dr Pepper Inc.

  • Jun 28, 2023

    Raised a private equity round with investment from Kat Stickler.

Book a demo to see all signals

For institutional investors. Book with your work email.

Stur Filings

Explore SEC and related filing metadata, where available.

Stur filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

Filing documents are not displayed on this public page. Request access to learn about available coverage.

Book a demo

For institutional investors. Book with your work email.

Frequently Asked Questions

Common questions about Stur's valuation, stock price, and market status.

Is Stur a public or private company?

Stur is a private company.

What is the current stock price of Stur?

Stur is a private company, so its shares have no public market price. Caplight tracks Stur's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.

How much is Stur worth (valuation)?

Valuation information for Stur is not publicly available.

Can I buy Stur stock?

Stur shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.

When was Stur's last funding round?

Stur's most recent funding round was M&A on June 2, 2025.

Who are the main investors in Stur?

Key investors in Stur include JAB Holding Company.

Will Stur IPO soon?

No public IPO plans have been announced for Stur.

How can I track Stur secondary market activity?

Caplight tracks bids, offers, and trades in Stur's shares on secondary markets.

Firmographic Details

HeadquartersNew York City, New York
Year Founded2011
Last FundingJun 2, 2025

Institutional Data Access

Join leading institutional investors using Caplight to access private market data, discover pricing, and execute secondary block trades.

Book a demo

For institutional investors. Book with your work email.

See something wrong or outdated?