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soona

soona

Private
Denver, ColoradoConsumer & Commercehttps://soona.co

Last Round

VC Round

Dec 16, 2024

Est. Valuation

$51M

Total Funding Raised

$50.02M

Momentum

Top 25%

of companies Caplight tracks

Company Overview

soona operates in Consumer & Commerce and is based in Denver, Colorado. Its latest recorded funding round was a VC Round in December 2024.

soona is a creative technology company that provides an all-in-one platform for e-commerce brands to create, manage, and optimize professional photo and video content.

Sector

Consumer & Commerce

Verticals

E-commerce, Content Creation, D2C Brands, User-Generated Content, Marketing

Business Model

B2B

Customer Profile

Usage-Based SaaS, Subscription SaaS, Freemium, Marketplace Commission

AI Layer

Application

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Pricing history

Caplight clients see full MarketPrice™ history and secondary transactions.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

Momentum history

Caplight clients track how buyer interest and sentiment change over time.

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soona Comparables

Compare soona with similar companies based on industry and business-model similarity.

soona comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Feedsauce
79%
Squareshot
78%
ALL3D
77%
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soona Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
VC RoundDec 16, 2024
Series BJan 19, 2022
Series AApr 15, 2021
SeedFeb 7, 2020
SeedMay 30, 2019
Accelerator
Apr 1, 2019
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soona Investors

Notable investors and investment history

soona investors
InvestorRounds
Bain Capital VenturesSeries B
MergeLaneSeed
TechstarsSeed, Accelerator
Union Square VenturesVC Round, Series B, Series A
GaingelsSeries B
Matchstick VenturesSeries A, VC Round, Series B, Seed
2048 VenturesSeries A, Series B, Seed
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Market signals

Structured signals derived from secondary market and firmographic data.

  • Mar 1, 2026

    Role oversees a book of business valued between $500K and $1M.

  • Mar 1, 2026

    Senior AE role oversees $1.25M-$1.75M book of business.

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soona Filings

Explore SEC and related filing metadata, where available.

soona filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

Filing documents are not displayed on this public page. Request access to learn about available coverage.

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Frequently Asked Questions

Common questions about soona's valuation, stock price, and market status.

Is soona a public or private company?

soona is a private company.

What is the current stock price of soona?

soona is a private company, so its shares have no public market price. Caplight tracks soona's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.

How much is soona worth (valuation)?

soona's valuation is estimated at $51.0M based on funding round data.

Can I buy soona stock?

soona shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.

When was soona's last funding round?

soona's most recent funding round was VC Round on December 16, 2024.

Who are the main investors in soona?

Key investors in soona include Bain Capital Ventures, Techstars, Union Square Ventures, Matchstick Ventures, 2048 Ventures.

Will soona IPO soon?

No public IPO plans have been announced for soona.

How can I track soona secondary market activity?

Caplight tracks bids, offers, and trades in soona's shares on secondary markets.

Firmographic Details

HeadquartersDenver, Colorado
Employee Range153
Year Founded2019
Last FundingDec 16, 2024

Institutional Data Access

Join leading institutional investors using Caplight to access private market data, discover pricing, and execute secondary block trades.

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