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REBEL

REBEL

Private
TorontoConsumer & Commercehttps://fromrebel.com/

Last Round

Series B

Nov 12, 2025

Est. Valuation

$60M

Total Funding Raised

$48.62M

Momentum

Top 50%

of companies Caplight tracks

Company Overview

REBEL is a specialty retail company that operates an online marketplace for overstock and returned baby gear and home goods.

Sector

Consumer & Commerce

Verticals

E-commerce, Circular Economy, Home & Lifestyle, Retail Technology

Business Model

B2B2C

Customer Profile

Marketplace Commission, Services & Consulting

AI Layer

Application

Keywords

recommercereverse logisticsopen-box marketplacecircular economyretail returnsbaby geardynamic pricingoverstock inventoryresale platformretail technologydiscount baby gearB2B2C marketplacereturns managementresale-as-a-servicesustainable retail

Historical Pricing

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

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REBEL Comparables

Compare REBEL with similar companies based on industry and business-model similarity.

REBEL comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
GoodBuy Gear
89%
Kidsy
82%
Stork Exchange
71%

REBEL Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Series BNov 12, 2025
Series ASep 19, 2024
Series AJun 24, 2021
SeedSep 18, 2020

Key People

Founding team and executive leadership

Emily Hosie

Founder CEO

Founding Team

Alejandra Silva Oyanedel

Chief Financial Officer

Executive Team

REBEL Investors

Notable investors and investment history

REBEL investors
InvestorRounds
MaveronSeries B, Series A
MarcyPen Capital PartnersSeries A, Series B
Haywood Securities Inc.Series A
K2 & AssociatesSeries A
Venn Growth PartnersSeries A
Serena VenturesSeries A
Golden VenturesSeries A, Seed

Market signals

Structured signals derived from secondary market and firmographic data.

  • May 26, 2026

    Added Hundesport Sgs, a pet services startup, as a customer.

  • Apr 18, 2026

    Monthly visitors grew 99% MoM, reaching 3.7M.

REBEL Filings

Explore SEC and related filing metadata, where available.

REBEL filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

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Frequently Asked Questions

Common questions about REBEL's valuation, stock price, and market status.

Is REBEL a public or private company?

REBEL is a private company.

What is the current stock price of REBEL?

REBEL is a private company with no public stock price. No recent secondary market data is available.

How much is REBEL worth (valuation)?

REBEL's valuation is estimated at $60.0M based on funding round data.

Can I buy REBEL stock?

REBEL shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors. Visit https://www.caplight.com to learn more.

When was REBEL's last funding round?

REBEL's most recent funding round was Series B on September 19, 2024.

Who are the main investors in REBEL?

Key investors in REBEL include Maveron, MarcyPen Capital Partners.

Will REBEL IPO soon?

No public IPO plans have been announced for REBEL.

How can I track REBEL secondary market activity?

Caplight tracks bids, offers, and trades for private companies. Visit https://www.caplight.com to monitor REBEL's secondary market activity and sign up for updates.

Firmographic Details

HeadquartersToronto
Employee Range80
Year Founded2020
Last FundingNov 12, 2025

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