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Keen Decision Systems

Keen Decision Systems

Private
Cary, North CarolinaEnterprise Softwarehttps://keends.com/

Last Round

Series B

Extension

Oct 13, 2022

Total Funding Raised

$17.5M

Company Overview

Keen Decision Systems is a business/productivity software company that provides a marketing mix modeling platform to enhance decision-making and optimize marketing investments.

Sector

Enterprise Software

Verticals

Marketing, Business Intelligence, Digital Advertising

Business Model

B2B

Customer Profile

Subscription SaaS, Freemium, Services & Consulting

AI Layer

Application

Keywords

marketing mix modelingMMMAI marketing platformSaaS platformmarketing analyticspredictive analyticsMarTechmarketing budget optimizationmarketing ROImedia planningscenario planningmarketing attributionrevenue forecastingunified marketing measurementdemand planningCPG marketing

Historical Pricing

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Caplight Momentum Score

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Keen Decision Systems Comparables

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Keen Decision Systems comparables — related companies by embedding similarity
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Recast
88%
Mutinex
87%
Objective Platform
86%

Keen Decision Systems Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Series B ExtensionOct 13, 2022
Series BJul 21, 2022
Series A ExtensionDec 14, 2020
Series AApr 9, 2019

Key People

Founding team and executive leadership

Greg Dolan

Co-Founder and CEO

Founding Team

Mike Althoff

Chief Operating Officer

Executive Team

Keen Decision Systems Investors

Notable investors and investment history

Keen Decision Systems investors
InvestorRounds
Triangle Tweener FundSeries B Extension, Series B
Ballast Point VenturesSeries B Extension, Series B
Spring Mountain CapitalSeries A Extension, Series A

Market signals

Structured signals derived from secondary market and firmographic data.

  • Aug 21, 2026

    Monthly visitors increased 34% MoM.

  • Jan 8, 2026

    Monthly visitors increased 50% MoM.

Keen Decision Systems Filings

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Keen Decision Systems filings preview — column headings only; records require access
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Frequently Asked Questions

Common questions about Keen Decision Systems's valuation, stock price, and market status.

Is Keen Decision Systems a public or private company?

Keen Decision Systems is a private company.

What is the current stock price of Keen Decision Systems?

Keen Decision Systems is a private company with no public stock price. No recent secondary market data is available.

How much is Keen Decision Systems worth (valuation)?

Valuation information for Keen Decision Systems is not publicly available.

Can I buy Keen Decision Systems stock?

Keen Decision Systems shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors. Visit https://www.caplight.com to learn more.

When was Keen Decision Systems's last funding round?

Keen Decision Systems's most recent funding round was Series B Extension on October 13, 2022.

Who are the main investors in Keen Decision Systems?

Key investors in Keen Decision Systems include Ballast Point Ventures, Spring Mountain Capital.

Will Keen Decision Systems IPO soon?

No public IPO plans have been announced for Keen Decision Systems.

How can I track Keen Decision Systems secondary market activity?

Caplight tracks bids, offers, and trades for private companies. Visit https://www.caplight.com to monitor Keen Decision Systems's secondary market activity and sign up for updates.

Firmographic Details

HeadquartersCary, North Carolina
Employee Range43
Year Founded2010
Last FundingOct 13, 2022

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