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JustiFi

JustiFi

Private
Saint Paul, MinnesotaFinTechhttps://justifi.com/

Last Round

VC Round

May 22, 2024

Total Funding Raised

$17.2M

Company Overview

JustiFi is a fintech company that provides an embedded fintech platform offering payments, BNPL, insurance, and lending for vertical SaaS platforms.

Sector

FinTech

Verticals

Vertical SaaS, Digital Payments, Lending & Credit, InsurTech, BNPL

Business Model

B2B2C

Customer Profile

Subscription SaaS, Payment Processing Fee, Revenue Share

AI Layer

Application

Keywords

embedded financeembedded fintechpayment facilitatorPayFacvertical SaaSfintech infrastructurewhite-label fintechBuy Now Pay LaterBNPLembedded lendingpayment orchestrationembedded insuranceAPI platformmerchant onboardingAI-assisted integrationfintech as a servicepayment infrastructure

Historical Pricing

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Caplight Momentum Score

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JustiFi Comparables

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JustiFi comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Preczn
87%
PayEngine
87%
Payabli
85%

JustiFi Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
VC RoundMay 22, 2024
SeedApr 26, 2022
SeedDec 16, 2021

Key People

Founding team and executive leadership

Brett MacKinnon

Chief Executive Officer, Chief Operating Officer, Chief Revenue Officer

Executive Team

Joe Keeley

CEO Board Member

Executive Team

JustiFi Investors

Notable investors and investment history

JustiFi investors
InvestorRounds
Crosslink CapitalSeed, VC Round
Rally VenturesSeed, VC Round
SVB Financial GroupVC Round
Silicon Valley BankVC Round
Emergence CapitalSeed, VC Round

Market signals

Structured signals derived from secondary market and firmographic data.

  • Aug 22, 2026

    Monthly visitors increased 41% MoM, reaching 30.6K.

  • Apr 26, 2022

    $11M round led by Crosslink Capital.

JustiFi Filings

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JustiFi filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

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Frequently Asked Questions

Common questions about JustiFi's valuation, stock price, and market status.

Is JustiFi a public or private company?

JustiFi is a private company.

What is the current stock price of JustiFi?

JustiFi is a private company with no public stock price. No recent secondary market data is available.

How much is JustiFi worth (valuation)?

Valuation information for JustiFi is not publicly available.

Can I buy JustiFi stock?

JustiFi shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors. Visit https://www.caplight.com to learn more.

When was JustiFi's last funding round?

JustiFi's most recent funding round was VC Round on May 22, 2024.

Who are the main investors in JustiFi?

Key investors in JustiFi include Crosslink Capital, Rally Ventures, Emergence Capital.

Will JustiFi IPO soon?

No public IPO plans have been announced for JustiFi.

How can I track JustiFi secondary market activity?

Caplight tracks bids, offers, and trades for private companies. Visit https://www.caplight.com to monitor JustiFi's secondary market activity and sign up for updates.

Firmographic Details

HeadquartersSaint Paul, Minnesota
Employee Range29
Year Founded2021
Last FundingMay 22, 2024

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