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In Good Taste

In Good Taste

Private
Graton, CaliforniaConsumer & Commercehttps://ingoodtaste.com/

Last Round

Seed

Mar 1, 2020

Momentum

Top 5%

of companies Caplight tracks

Company Overview

In Good Taste is a beverage company that provides curated wine tasting experiences through single-serving mini bottles and subscription-based wine clubs.

Sector

Consumer & Commerce

Verticals

D2C Brands, Subscription Commerce, E-commerce

Business Model

B2C

Customer Profile

Subscription SaaS, Hardware Sales, Services & Consulting

AI Layer

Non-AI

Keywords

wine tasting kitwine subscriptionwine discoverydirect-to-consumer winewine advent calendarDTC wineco-packing servicesvirtual wine tastingwine giftwine samplewine clubcorporate giftingwine bottling

Historical Pricing

Historical view of private secondary pricing and transaction trends.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

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In Good Taste Comparables

Compare In Good Taste with similar companies based on industry and business-model similarity.

In Good Taste comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
The Sip
86%
Full Glass Wine Co.
79%
Wander + Ivy
79%

In Good Taste Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
SeedMar 1, 2020

Key People

Founding team and executive leadership

Zach Feinberg

Co-founder and Chief Revenue Officer

Founding Team

Joe Welch

Founder and CEO

Founding Team

In Good Taste Investors

Notable investors and investment history

In Good Taste investors
InvestorRounds
Bridge InvestmentsSeed
Terpsi CapitalSeed
JAM FundSeed
Goat Rodeo CapitalSeed
Springdale VenturesSeed
Murano GroupSeed

Market signals

Structured signals derived from secondary market and firmographic data.

  • Aug 20, 2026

    Monthly visitors increased 68% MoM.

  • Dec 8, 2025

    Monthly visitors grew 47% MoM to 265.3K.

In Good Taste Filings

Explore SEC and related filing metadata, where available.

In Good Taste filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

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Frequently Asked Questions

Common questions about In Good Taste's valuation, stock price, and market status.

Is In Good Taste a public or private company?

In Good Taste is a private company.

What is the current stock price of In Good Taste?

In Good Taste is a private company with no public stock price. No recent secondary market data is available.

How much is In Good Taste worth (valuation)?

Valuation information for In Good Taste is not publicly available.

Can I buy In Good Taste stock?

In Good Taste shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors. Visit https://www.caplight.com to learn more.

When was In Good Taste's last funding round?

In Good Taste's most recent funding round was Seed on March 1, 2020.

Who are the main investors in In Good Taste?

Key investors in In Good Taste include Bridge Investments, Terpsi Capital, JAM Fund, Goat Rodeo Capital, Springdale Ventures.

Will In Good Taste IPO soon?

No public IPO plans have been announced for In Good Taste.

How can I track In Good Taste secondary market activity?

Caplight tracks bids, offers, and trades for private companies. Visit https://www.caplight.com to monitor In Good Taste's secondary market activity and sign up for updates.

Firmographic Details

HeadquartersGraton, California
Employee Range29
Year Founded2020
Last FundingMar 1, 2020

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