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Ello

Ello

Private
San Francisco, CaliforniaConsumer & Commercehttps://ello.com

Last Round

Series A

Sep 7, 2023

Est. Valuation

$1.79M

Total Funding Raised

$20.13M

Momentum

Top 10%

of companies Caplight tracks

Company Overview

Ello operates in Consumer & Commerce and is based in San Francisco, California. Its latest recorded funding round was a Series A round in September 2023.

Ello is an EdTech company that offers an AI-driven reading application tailored for E-Learning, utilizing evidence-based instruction and behavioral psychology to provide personalized support and motivation for children as they engage with real books.

Sector

Consumer & Commerce

Verticals

NLP & Conversational AI, Subscription Commerce, D2C Brands

Business Model

B2C

Customer Profile

Subscription SaaS, Hardware + Subscription

AI Layer

Application

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Pricing history

Caplight clients see full MarketPrice™ history and secondary transactions.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

Momentum history

Caplight clients track how buyer interest and sentiment change over time.

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Ello Comparables

Compare Ello with similar companies based on industry and business-model similarity.

Ello comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Readability Tutor
85%
Bookbot
80%
Edsoma
79%
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Ello Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Series ASep 7, 2023
AcceleratorMar 16, 2020
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Key People

Founding team and executive leadership

Catalin Moreno Voss

Co-Founder CTO

Founding Team

Elizabeth Adams

Co-Founder, Chief Experience Officer (CXO)

Founding Team

Abigail Uduak

Chief Executive Officer

Executive Team

Nina Eiböck

Finance & StratOps Lead, Office Of The CEO

Executive Team

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Ello Investors

Notable investors and investment history

Ello investors
InvestorRounds
Goodwater CapitalSeries A
RavensburgerSeries A
Khosla VenturesSeries A, Seed
Common Sense GrowthSeries A
Reach CapitalSeries A
Project ASeries A, Seed
WndrCoSeries A, Seed
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Market signals

Structured signals derived from secondary market and firmographic data.

  • Aug 22, 2026

    Grew 18% QoQ, from 83 to 98 employees.

  • Aug 21, 2026

    Monthly visitors grew 105% MoM, reaching 74K.

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Ello Filings

Explore SEC and related filing metadata, where available.

Ello filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

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Frequently Asked Questions

Common questions about Ello's valuation, stock price, and market status.

Is Ello a public or private company?

Ello is a private company.

What is the current stock price of Ello?

Ello is a private company, so its shares have no public market price. Caplight tracks Ello's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.

How much is Ello worth (valuation)?

Ello's valuation is estimated at $1.8M based on funding round data.

Can I buy Ello stock?

Ello shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.

When was Ello's last funding round?

Ello's most recent funding round was Series A on September 7, 2023.

Who are the main investors in Ello?

Key investors in Ello include Goodwater Capital, Project A.

Will Ello IPO soon?

No public IPO plans have been announced for Ello.

How can I track Ello secondary market activity?

Caplight tracks bids, offers, and trades in Ello's shares on secondary markets.

Firmographic Details

HeadquartersSan Francisco, California
Employee Range59
Year Founded2020
Last FundingSep 7, 2023

Institutional Data Access

Join leading institutional investors using Caplight to access private market data, discover pricing, and execute secondary block trades.

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