Hawthorne
PrivateLast Round
Series B
Nov 1, 2021
Total Funding Raised
$22.32M
Company Overview
Hawthorne operates in Consumer & Commerce and is based in New York City, New York. Its latest recorded funding round was a Series B round in November 2021.
Hawthorne is a personal care company that provides customized grooming products including cologne, body wash, and skincare through a data-driven online marketplace and subscription service.
Sector
Consumer & Commerce
Verticals
D2C Brands, Fashion & Beauty, Subscription Commerce, Personalization
Business Model
B2C
Customer Profile
Subscription SaaS, Usage-Based SaaS
AI Layer
Application
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Hawthorne Comparables
Compare Hawthorne with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| Huron | 86% | |
| Disco | 84% | |
| Brickell Men's Products | 84% |
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Hawthorne Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series B | Nov 1, 2021 | ||||
| Series A | Sep 11, 2019 | ||||
| Seed | Dec 1, 2017 | ||||
| Accelerator | Sep 28, 2017 |
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Key People
Founding team and executive leadership
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Hawthorne Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| L2 Ventures | Series A |
| Founder Collective | Series A, Seed |
| Right Side Capital Management | Seed |
| Techstars | Seed, Accelerator |
| Comcast Ventures | Series A, Seed |
| Gaingels | Series B |
| Coefficient Capital | Series B |
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Market signals
Structured signals derived from secondary market and firmographic data.
- Dec 11, 2025
Partnered with SEGA for a Jet Set Radio themed product.
- Nov 1, 2021
$12M round led by Coefficient Capital.
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Hawthorne Filings
Explore SEC and related filing metadata, where available.
| Type | Date | Amount Offered | Amount Sold | Filing | Pages | Download |
|---|
Filing documents are not displayed on this public page. Request access to learn about available coverage.
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Frequently Asked Questions
Common questions about Hawthorne's valuation, stock price, and market status.
Is Hawthorne a public or private company?
Hawthorne is a private company.
What is the current stock price of Hawthorne?
Hawthorne is a private company, so its shares have no public market price. Caplight tracks Hawthorne's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.
How much is Hawthorne worth (valuation)?
Valuation information for Hawthorne is not publicly available.
Can I buy Hawthorne stock?
Hawthorne shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.
When was Hawthorne's last funding round?
Hawthorne's most recent funding round was Series B on November 1, 2021.
Who are the main investors in Hawthorne?
Key investors in Hawthorne include Techstars, Coefficient Capital, Imaginary Ventures.
Will Hawthorne IPO soon?
No public IPO plans have been announced for Hawthorne.
How can I track Hawthorne secondary market activity?
Caplight tracks bids, offers, and trades in Hawthorne's shares on secondary markets.