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Fresho

Fresho

Private
MelbourneEnterprise Softwarehttps://www.fresho.com/

Last Round

VC Round

Apr 1, 2026

Est. Valuation

$120M

Total Funding Raised

$33.43M

Momentum

Top 25%

of companies Caplight tracks

Company Overview

Fresho is a software company that provides an AI-powered B2B order management platform for the fresh food wholesale industry.

Sector

Enterprise Software

Verticals

Vertical SaaS, Supply Chain, E-commerce, Workflow Automation

Business Model

B2B

Customer Profile

Subscription SaaS

AI Layer

Application

Keywords

foodservice softwareorder management systemOMSwholesale food distributionvertical SaaSprocurement softwareinventory managementB2B marketplacefood techorder automationAI order entryhospitality techsupply chain softwaredigital procurementrestaurant supply chain

Historical Pricing

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

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Fresho Comparables

Compare Fresho with similar companies based on industry and business-model similarity.

Fresho comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Ordermentum
93%
Cut+Dry
90%
Upstock.io
86%

Fresho Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
VC RoundApr 1, 2026
Series BNov 26, 2024
Series AJun 29, 2022
VC RoundMay 1, 2022
Private PlacementMar 11, 2021
Early Funding
Jun 17, 2019

Fresho Investors

Notable investors and investment history

Fresho investors
InvestorRounds
Salta CapitalSeries A, VC Round, Early Funding
Primorus InvestmentsSeries A, Private Placement, VC Round, Early Funding, Seed
SecondQuarter VenturesSeries A

Market signals

Structured signals derived from secondary market and firmographic data.

  • Apr 1, 2026

    $3.3M raised from Primorus Investments.

  • Mar 18, 2026

    Platform now processes 750,000 orders monthly.

Recent news

Latest coverage and updates

  • acquiresJun 25, 2026

    Fresho Pty acquired Freshmetrics on Jun 25th '26.

Fresho Filings

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Fresho filings preview — column headings only; records require access
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Firmographic Details

HeadquartersMelbourne
Employee Range69
Year Founded2015
Last FundingApr 1, 2026

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