Fora
PrivateLast Round
Series D
Jul 16, 2026
Est. Valuation
$1B
Total Funding Raised
$118.5M
Momentum
Top 5%
of companies Caplight tracks
Company Overview
Fora operates in Consumer & Commerce and is based in New York City, New York. Its latest recorded funding round was a Series D round in July 2026.
Fora is a travel technology company that operates a modern host agency platform providing tools, training, and community support for independent travel advisors to manage bookings and plan customized trips.
Sector
Consumer & Commerce
Verticals
E-commerce, CRM
Business Model
B2B2C
Customer Profile
Marketplace Commission, Subscription SaaS
AI Layer
Application
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Fora Comparables
Compare Fora with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| OutsideAgents.com | 83% | |
| InteleTravel | 81% | |
| KHM Travel Group | 80% |
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Fora Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series D | Jul 16, 2026 | ||||
| Series C | Apr 28, 2025 | ||||
| Series A | Aug 11, 2022 | ||||
| Seed | Dec 1, 2021 |
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Key People
Founding team and executive leadership
Leanna Romeo
Multi-Hyphenate Branding Growth Strategist Author Of Rooted Notes CEO Co-Founder, The Realty Brand Boutique
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Fora Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Heartcore Capital | Series D, Series C, Seed, Series A |
| Plus Capital | Series D |
| Forerunner Ventures | Series C, Series D, Series A, Seed |
| Thrive Capital | Series D, Series C |
| Uncommon Capital | Seed |
| Tactile Ventures | Series D |
| Tribeca Venture Partners | Series D |
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Market signals
Structured signals derived from secondary market and firmographic data.
- Aug 3, 2026
Named one of TIME100 Most Influential Companies in 2026.
- Aug 3, 2026
Named one of Fast Company's Most Innovative Companies in 2023.
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Fora Filings
Explore SEC and related filing metadata, where available.
| Type | Date | Amount Offered | Amount Sold | Filing | Pages | Download |
|---|
Filing documents are not displayed on this public page. Request access to learn about available coverage.
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Frequently Asked Questions
Common questions about Fora's valuation, stock price, and market status.
Is Fora a public or private company?
Fora is a private company.
What is the current stock price of Fora?
Fora is a private company, so its shares have no public market price. Caplight tracks Fora's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.
How much is Fora worth (valuation)?
Fora's valuation is estimated at $1.0B based on funding round data.
Can I buy Fora stock?
Fora shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.
When was Fora's last funding round?
Fora's most recent funding round was Series D on July 16, 2026.
Who are the main investors in Fora?
Key investors in Fora include Heartcore Capital, Forerunner Ventures, Thrive Capital, Tactile Ventures, Insight Partners.
Will Fora IPO soon?
No public IPO plans have been announced for Fora.
How can I track Fora secondary market activity?
Caplight tracks bids, offers, and trades in Fora's shares on secondary markets.