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Fora

Fora

Private
New York City, New YorkConsumer & Commercehttps://foratravel.com/

Last Round

Series D

Jul 16, 2026

Est. Valuation

$1B

Total Funding Raised

$58.5M

Momentum

Top 10%

of companies Caplight tracks

Company Overview

Fora is a travel technology company that operates a modern host agency platform providing tools, training, and community support for independent travel advisors to manage bookings and plan customized trips.

Sector

Consumer & Commerce

Verticals

E-commerce, Vertical SaaS, Sales Enablement

Business Model

B2B2C

Customer Profile

Marketplace Commission, Subscription SaaS

AI Layer

Application

Keywords

host agencytravel advisor platformtravel agencyindependent travel advisortravel marketplacetravel booking toolstravel advisor trainingtravel entrepreneurshiptravel sales enablementside hustlevertical SaaStravel techcreator economyAI travel assistant

Historical Pricing

Historical view of private secondary pricing and transaction trends.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

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Fora Comparables

Compare Fora with similar companies based on industry and business-model similarity.

Fora comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
KHM Travel Group
80%
InteleTravel
79%
Avoya Travel
78%

Fora Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Series DJul 16, 2026
Series CApr 28, 2025
Series AAug 11, 2022
SeedDec 1, 2021

Key People

Founding team and executive leadership

Jake Peters

Co-Founder Chief Product And Technology Officer

Founding Team

Leanna Romeo

Multi-Hyphenate Branding Growth Strategist Author Of Rooted Notes CEO Co-Founder, The Realty Brand Boutique

Founding Team

Meagan Roberts

Founder And CEO Of Luxe Tailored Travel, LLC

Founding Team

Nicola Mancini

CEO At YouTravelight

Executive Team

Fora Investors

Notable investors and investment history

Fora investors
InvestorRounds
Heartcore CapitalSeries D, Series C, Seed, Series A
Plus CapitalSeries D
Forerunner VenturesSeries C, Series D, Series A, Seed
Thrive CapitalSeries D, Series C
Uncommon CapitalSeed
Tactile VenturesSeries D
Tribeca Venture PartnersSeries D

Market signals

Structured signals derived from secondary market and firmographic data.

  • Jul 16, 2026

    $60M round led by Forerunner Ventures and Tactile Ventures.

  • Apr 28, 2025

    $40M round led by Thrive Capital and Insight Partners

Fora Filings

Explore SEC and related filing metadata, where available.

Fora filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

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Frequently Asked Questions

Common questions about Fora's valuation, stock price, and market status.

Is Fora a public or private company?

Fora is a private company.

What is the current stock price of Fora?

Fora is a private company with no public stock price. Caplight tracks Fora's secondary market activity and provides MarketPrice estimates to Caplight users.

How much is Fora worth (valuation)?

Fora's valuation is estimated at $1.0B based on funding round data.

Can I buy Fora stock?

Fora shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors. Visit https://www.caplight.com to learn more.

When was Fora's last funding round?

Fora's most recent funding round was Series D on July 16, 2026.

Who are the main investors in Fora?

Key investors in Fora include Heartcore Capital, Forerunner Ventures, Thrive Capital, Tactile Ventures, Insight Partners.

Will Fora IPO soon?

No public IPO plans have been announced for Fora.

How can I track Fora secondary market activity?

Caplight tracks bids, offers, and trades for private companies. Visit https://www.caplight.com to monitor Fora's secondary market activity and sign up for updates.

Firmographic Details

HeadquartersNew York City, New York
Employee Range4,022
Year Founded2021
Last FundingJul 16, 2026

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