Effie.ai
PrivateMomentum
Top 25%
of companies Caplight tracks
Company Overview
Effie.ai operates in Enterprise Software and is based in Deerfield, Illinois. It was founded in 2017.
Effie.ai is a software company that provides an agentic retail execution platform utilizing AI agents and image recognition to optimize in-store merchandising and shelf performance.
Sector
Enterprise Software
Verticals
Retail Technology, Computer Vision, Business Intelligence, Supply Chain, Workflow Automation
Business Model
B2B
Customer Profile
Subscription SaaS
AI Layer
Application
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Effie.ai Comparables
Compare Effie.ai with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| ParallelDots | 86% | |
| Repsly | 86% | |
| Infilect | 84% |
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Effie.ai Funding Rounds
Historical fundraising activity
Key People
Founding team and executive leadership
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Market signals
Structured signals derived from secondary market and firmographic data.
- Aug 21, 2026
Monthly visitors grew 65% MoM, reaching 13.2K.
- Apr 8, 2026
Monthly visitors increased 78% MoM.
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Recent news
Latest coverage and updates
- attends_eventNov 5, 2026
Effie attends the POI 2026 Fall Hybrid Summit in Texas on Nov 11th-13th '26, where CEO Ruslan Okhrimovych is scheduled to speak about the business impact of agentic AI in retail operations.
- recognized_asOct 21, 2026
The Promotion Optimization Institute’s 2026 Consumer Goods Enterprise Planning & Retail Execution Vendor Panorama recognizes Effie with five Best-in-Class distinctions across retail execution and related capabilities.
- attends_eventOct 12, 2026
Effie displays its AI-powered retail execution capability at a booth at the Promotion Optimization Institute (POI) Summit in Illinois in Spring '26.
- is_developingSep 18, 2026
Effie is developing AI tools for retail store operations in Illinois that analyze points-of-sale activity, identify problems, and suggest actions for store teams.
- hiresSep 11, 2026
Effie, a startup building agentic AI tools for retail execution, hires Nataliia Freidrich as Strategy Advisor in its Chicago office on Sep 11th '26; she brings more than 15 years of experience in revenue growth management, commercial operations, and transformation.
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Effie.ai Filings
Explore SEC and related filing metadata, where available.
| Type | Date | Amount Offered | Amount Sold | Filing | Pages | Download |
|---|
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Frequently Asked Questions
Common questions about Effie.ai's valuation, stock price, and market status.
Is Effie.ai a public or private company?
Effie.ai is a private company.
What is the current stock price of Effie.ai?
Effie.ai is a private company, so its shares have no public market price. Caplight tracks Effie.ai's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.
How much is Effie.ai worth (valuation)?
Valuation information for Effie.ai is not publicly available.
Can I buy Effie.ai stock?
Effie.ai shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.
When was Effie.ai's last funding round?
Funding round information for Effie.ai is not publicly available.
Who are the main investors in Effie.ai?
Investor information for Effie.ai is not publicly disclosed.
Will Effie.ai IPO soon?
No public IPO plans have been announced for Effie.ai.
How can I track Effie.ai secondary market activity?
Caplight tracks bids, offers, and trades in Effie.ai's shares on secondary markets.