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Rotten

Rotten

Private
Santa Monica, CaliforniaConsumer & Commercehttps://eatrotten.com/

Last Round

Crowdfunding

Oct 8, 2021

Total Funding Raised

$38,131

Momentum

Top 5%

of companies Caplight tracks

Company Overview

Rotten is a food products company that produces low-sugar, high-quality gummy candies made with real fruit and prebiotic fiber.

Sector

Consumer & Commerce

Verticals

D2C Brands, Subscription Commerce, E-commerce

Business Model

B2C

Customer Profile

Hardware Sales, Subscription SaaS

AI Layer

Non-AI

Keywords

low-sugar candybetter-for-you snacksgummy candyDTC brandclean-label snackssubscription boxhealthy snacksfunctional candyprebiotic snacksdirect-to-consumerketo-friendly candysugar-free candyCPGconsumer packaged goods

Historical Pricing

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

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Rotten Comparables

Compare Rotten with similar companies based on industry and business-model similarity.

Rotten comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Shameless Snacks
94%
Blobs
93%
BEHAVE
91%

Rotten Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
CrowdfundingOct 8, 2021

Key People

Founding team and executive leadership

Michael Fisher

Founder & CEO

Founding Team

Market signals

Structured signals derived from secondary market and firmographic data.

  • Aug 20, 2026

    Monthly visitors grew 106% MoM, reaching 113.3K.

  • Sep 1, 2025

    Grew 40% QoQ, from 10 to 14 employees.

Rotten Filings

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Rotten filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

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Firmographic Details

HeadquartersSanta Monica, California
Employee Range11
Year Founded2020
Last FundingOct 8, 2021

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